Tasteology: Craft Culinary Experiences that Captivate

Food Formulation

Recipe Development

Flavor Optimization

We transform your ideas into shelf-stable, market-ready products, ensuring optimal taste, texture, and nutritional value.

We craft bespoke recipes, from appetizers to desserts, that capture your brand identity and cater to specific dietary requirements.

We enhance the taste and aroma of your existing products, making them irresistible to your target audience.

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— About

Welcome to Tasteology, where science meets flavor to create food products that tantalize taste buds and drive business success.

We are a team of passionate food scientists and culinary experts dedicated to helping food businesses like yours develop innovative and delicious products. Whether you're looking to launch a new product, revamp an existing menu, or optimize your formulations for maximum impact, Tasteology is your trusted partner in creating culinary experiences that resonate.

Discover Our Services

Read the story

Since

2017

200+ <br>Businesses

We've had the privilege of collaborating with over 200 food businesses, from innovative startups to established brands.

150+<br>Restaurants

From fine dining establishments to casual eateries, we've helped over 100 restaurants craft menus that tantalize taste buds and drive repeat business.

30+<br>Hotels

We've worked with over 30 hotels to create unique and memorable dining experiences for their guests, from signature dishes to enticing room service menus.

Our commitment to excellence is reflected in our client satisfaction rate, a testament to the lasting partnerships we build.

— The process

Discovery: Understanding Your Vision

Consultation: We begin with an in-depth consultation to understand your goals, target audience, and product vision.
Market Research: We conduct thorough market research to identify trends, competition, and opportunities for your product.

01 01

Development: Crafting Culinary Solutions

Recipe/Formulation Development: Our team gets to work crafting delicious and innovative recipes or formulations based on your specific requirements.
Prototyping & Testing: We create multiple iterations and conduct rigorous testing to ensure optimal flavor, texture, and functionality.

02 02

Refinement: Perfecting the Details

Client Feedback: We value your input and collaborate closely to incorporate your feedback and refine the product to perfection.
Sourcing & Production: We assist with sourcing high-quality ingredients and advise on scalable production methods.

03 03

Launch: Bringing Your Vision to Market

Packaging & Branding: We provide guidance on packaging and branding to ensure your product stands out on the shelf.
Ongoing Support: Our partnership extends beyond launch, offering ongoing support and consultation as needed.

04 04

We provide comprehensive packaging and website design solutions, ensuring your brand makes a powerful impact at launch and beyond.

Contact Us Today!

Hungry for Food Product Success?

Clients

Hear from our clients

Huda — Riyadh, Saudi Arabia “I enjoyed working with Tasteology team, they were very professional, consistent, willing to help, extremely patient with me and my everchanging schedule, which caused some delays from my part. The quality of work delivered was excellent and ontime. And I am willing to work with them on future projects.” May 2017 - June 2017

Vladimir Lamm — Pittsburgh, United States “Charbel and his team has been going above and beyond on the project. What has impressed me most is his creativity. Very prompt. Great communication. He has more than delivered.” April 2017 - May 2017

Baha — California, United States “Tasteology team are one of a kind. You tell them what you want, and watch them do their magic. Overall amazing team to work with. Would highly recommend and will definitely be using them again. A true Gem.” March 8, 2018 - April 3, 2018

Sam — Belgium “Great work, I am super happy with them. They were working on a supplement project for us and they are extremely knowledgeable and professional contractors” March 1, 2018 - March 28, 2018

Alfie — United Kingdom “Would highly recommend Tasteology for any company, large or small, looking to develop a product. They exceeded all expectations in this role as a food scientist company for our innovative project. Their dedication and genuine interest in the success of our product were evident from the start. they went above and beyond, offering invaluable insights that extended beyond their primary responsibilities, demonstrating their versatility and keen interest in our project's broader aspects. Charbel's (their senior food scientist) exceptional communication skills and punctuality in project management contributed significantly to our progress. His innovative approach and commitment to maintaining the nutritional integrity of our product, while making it palatable and accessible, were instrumental in overcoming challenges. Tasteology was not just our consultant but a pivotal member of our team, whose passion and expertise have left a lasting impact on our product and its potential in the market” February 27, 2018 - March 23, 2018

Tony — Quebec, Canada “Charbel never fails to impress me every-time we work together. I highly recommend.” March 9, 2018 - March 13, 2018

Sam — Ottawa, Canada “They are not just a group of highly skilled food scientists; they are also a remarkable team. While I've collaborated with various firms in the past, working with them feels distinct. they truly integrate into your team, showing a genuine desire for your success. they go above and beyond to challenge ideas and consistently delivers incomparable outcomes. I would always choose to work with them and highly recommend them without hesitation.” February 26, 2018 - Still

Jessy — Los Angeles, United States “I contacted them to help me come up with a couple recipes for my gastropub in Los Angeles. they came up with an AMAZING recipes. It was such a hit among our friends and family!! Will definitely be coming back for more recipes when we need to revamp our menu! THANK YOU!” November 28, 2019 - January 3, 2019

Jack — California, United States “Charbel was very easy to work with and was extremely prompt at replying to messages to keep things moving, especially impressive given we are in different time zones. Very skilled professional wouldn't hesitate to hire again.” October 10, 2019 - December 22, 2019

Jeremy — Melbourne, Australia “Tasteology are a very experienced team. they worked very fast and reliable. The communication was 5/5, always there for us. Happy to work with them!” November 21, 2019 - Still

Daniel — Paris, France “Best of the best” November 3, 2019 - Still

Nat — Malaysia “Extremely helpful team of food scientists. We think our final recipe has a great competitive advantage. Great job, Tasteology Thank you for all your contributions! Till next time!” September 6, 2019 - October 2, 2019

Vanessa — Quebec, Canada “Great to work with Tasteology would rehire” September 26, 2019 - October 10, 2019

Jamie — NY, United States “Result was outstanding Communication was very smooth Information is up to date. Thanks to the best remote team of food scientists i worked with” July 16, 2020 - August 7, 2020

Jad — Jordan “Tasteology continuously provided productive advises for the benefit of the project. Their response is very quick and they are very friendly. I look for more projects to with them.” June 1, 2020 - July 13, 2020

Blake — NY, United States “Tasteology knows exactly what they are doing and are by far one of the most experienced recipe developers that I know!” June 20, 2020 - June 22, 2020

Ali — Texas, United States “Amazing ! Charbel and his team are by far masters of their craft very knowledgeable, answered all my Qs, and will continue working with them. I really believe with my 20 years of experience in the food & beverage industry they are one of the best out there if not the best.” May 29, 2021 - June 2, 2021

Dan — Denver, US “Simply the best” May 18, 2021 - June 1, 2021

Vanessa — Belgium “Absolutely the best service everything was so on point, very professional” April 27, 2021 - May 12, 2021

Lorea Hotel Management Team — Czech Republic “It was a pleasure working with them. We eagerly look forward to future opportunities to work together, and we are truly grateful for the outstanding support provided.” January 23, 2022 - April 15, 2022

Bernard — Paris, France “Thank you Tasteology! I look forward to working with you again!” February 9, 2021 - April 4, 2021

David — Massachusetts, US “Tasteology are amazing, they are very easy to reach and work with, very helpful and never had any problem with answering any question or enquiry regarding the steps and work” March 14, 2023 - Still

Henry — NY, US “I got more than I expected! they did an amazing job! I 100% recommend!” December 18, 2022 - January 12, 2023

Bern — Detroit, US “A++ Thank you Tasteology for all of your wisdom and experience! Highly recommended!” October 9, 2022 - January 2, 2023

Ellie — Texas, US “Charbel and his team delivered amazing recipes as per our requirement and was flexible with our feedback. I enjoyed working with him. His communication was top-notch, he met all deadlines, and his skills were reasonably strong. I enjoyed working with the team and will likely have additional jobs for him in the future.” September 2, 2022 - December 24, 2022

Sam — Miami, US “Tasteology are great, from the start of the project to the finish. They really are the best I have found. They were extremely knowledgeable and responsive to my messages and just about held my hand through the entire process. I look forward to consulting with them again in the future and I think YOU should too!” December 15, 2022 - February 12, 2022

Mohammed — Qatar “They are very responsive and patient, they helped us understand what we wanted to create even though we didn’t know it ourselves. we created a great menu because of them. we’ll definitely work with them again” August 17, 2022 - September 7, 2022

Anthony — NY, US “Easy to work with and project was completed before deadline! Job well done.” August 8, 2022 - August 28, 2022

Aaron — Colorado, US “Can’t recommend Tasteology enough. Not only helped me with recipes but also with machines to be used for job as well as suppliers for some key ingredients. Always very responsive! 10/10” May 29, 2022 - July 6, 2022

AA Team — Texas, US “Tasteology are extremely knowledgeable and easy to collaborate with. Recipes sound delicious! Thank you.” February 26, 2022 - March 4, 2022

Lobster Shack Team — Quebec, Canada “As a small business, we were tight on budget but still went ahead with Tasteology. Needless to say, it was the best decision ever. We are beyond satisfied. Everything was completed in a professional manner. Tasteology team were very patient and answered all my questions until I was satisfied. Very impressed with the quick delivery as well. Thank you Tasteology for everything! Wish you best of luck and look forward to collaborating with you in future!” January 27, 2022 - February 28, 2022

Marie — Sydney, Australia “Great professional, good conversation and so honest. It was a pleasure working with you” January 7, 2022 - February 1, 2022

Toma — Bay of Plenty, New Zealand “Tasteology did an awesome job with our project! Very professional and punctual. they over delivered every step of the way! Their work was top notch and looks beautiful. they were very flexible with adapting to the project! Really enjoyed working with them!” November 20, 2021 - December 24, 2021

Jessie — Malaysia “Charbel from Tasteology is a true professional it has been a pleasure to work with him and will continue to work with him on a regular basis in the future. His recipes are genuine, unique and delicious. We are looking forward to his next amazing creations for us. His overall performance is exceptional.” November 3, 2021 - December 10, 2021

Fobar Team — Austria “Charbel from Tasteology is a true professional, highly qualified and experienced. He produced an excellent product/recipe in a very timely manner, he exceeded our expectations. His communication skills are excellent, he exhibited personal care and interest in creating a custom recipe for our company. We have already started another project with him. We highly recommend him for your culinary needs.” October 18, 2021 - November 4, 2021

Daren — Queensland, Australia “The recipes they created for us were delicious, they delivered the work even before the set date very easy to work with, with a very good understanding of what we wanted. A very talented team!!” September 2021 - 28 September 2021

Mitch — Arizona “Charbel and team exceeded my expectations. They are highly knowledgeable, professional and performed at every milestone. I was a little worried about the time zone difference, but Charbel was available to me whenever I needed to talk. I highly recommend Charbel and the Tasteology team!”

Letter from our managing partner_

Charbel Aoun

Dear Valued Guests,

Welcome to Tasteology, Where every flavor tells a story and every dish is a journey. My name is Charbel Aoun, Managing Partner and senior food scientist, and it’s my pleasure to invite you into our world—a place where passion for food and excellence in service converge to create unforgettable moments.

At Tasteology, we believe that the essence of culinary artistry lies not just in the ingredients we use, but in the memories we create. We can create any food-related CPG product, to full culinary consultancy for restaurants & hotels. Our vast experience with 300+ CPG companies, 250+ restaurants and 100+ Hotels since 2017 is just the beginning. Our commitment to you is simple: to provide an experience that transcends the ordinary, one that lingers on your palate and in your heart long after the product is created.

Join us, as 1000’s of other businesses did, to explore the infinite possibilities of taste, and together, let’s savor the beauty of food crafted with soul and expertise.

With warmest regards,

Charbel Aoun
Managing Partner, Tasteology
[email protected]

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Food Formulation

Recipe Development

Flavor Optimization

— About

Welcome to Tasteology, where science meets flavor to create food products that tantalize taste buds and drive business success.

Since

— The process

Discovery: Understanding Your Vision

Development: Crafting Culinary Solutions

Refinement: Perfecting the Details

Launch: Bringing Your Vision to Market

Contact Us Today!

Hungry for Food Product Success?

Clients

Clients

Hear from our clients

Letter from our managing partner_

Charbel Aoun

Dear Valued Guests,

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